Exclusive: 2BOP reveals their lookbook for the new Double Dragon collection on Nataal


2BOP is fast becoming a Cape Town heritage brand. It has not only shed light on what is possible in the realm of creativity, regardless of where one is situated, but has also shown aspiring designers that they can stay true to their ideas and still succeed. For 2BOP, the idea that sparked the movement comes down to videogame culture, and that inspiration remains central to the brand’s aesthetic and energy 13 years later. For their latest capsule, 2BOP took on Double Dragon, which was originally released in 1987 as a Japanese arcade game. The beat ‘em up game follows twin martial artists Billy and Jimmy Lee as they beat baddies, henchman and rivals galore.

The new collection explores the evolution of the kung fu aesthetic via large-scale embroidery, interlocking graphics and minimal lines that make perfect pieces for street lamp-lit, urban camouflage.

This shoot – a Nataal exclusive - is the third produced by 2BOP for the winter season and is directed and styled by Shukri Joel, long-time friend of the label and designer behind the Cape Town and Montreal-based brand i & i. He cast his mind back to the many kung fu movies he grew up watching in Port Elizabeth - the same town from which 2BOP founder and director Anthony Smith hails. Joel teamed up with prolific Cape Town photographer, Yasser Booley to turned Cape Town’s nightscape into a series of backdrops, ripe for action.

Creative Direction and styling Shukrie Joel
Photography Yasser Booley
Hair & make-up Marchay Linderoth
Models Su Jin Yoo and Brandon Browne
Print Design Chocolate Sauce
Words Luke Doman

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Published on 27/09/2017